I’m an experienced creative digital specialist with over 18 years’ experience in UX/UI/Visual Design, digital marketing and management in both agency and client-side. I have a history of effective team leadership working with UX/UI/Visual designers, developers, executives and stakeholders. Having an MBA in Marketing helped to be the bridge between commercial and tech, translating commercial needs into technical deliverables.
Experienced in delivering large marketing/commercial campaigns, I have a passion for pitching and working on new briefs from the initial idea to post delivery. From discovery/research process defining the scope, flows and scenarios, creating the initial wireframes, mockups and prototypes to testing, development, presentation and deployment.
Commercial Design Lead / Creative Manager
Hired to start an in-house creative agency. Responsible for the idea conception, research, user journey and discovery, mock-ups/wireframes/prototype design and execution of innovative visual and UX materials for commercial advertising campaigns, brand and product.
PRODUCTS: Web, tablet, mobile, apps, touch points and more.
ADVERTISEMENT: from digital/print ads to full cross-media campaigns
Managing a cross-functional team of UX/UI/Visual designers, developers, picture desk and editorial from a Head of Design/Creative perspective.
Also brought in to start an in-house creative agency. Responsible for mock-ups and execution of visual materials for commercial advertising campaigns
GIMO (Global Interactive Marketing Online) is one of the fastest growing agencies focused on Online Gaming companies in Europe
Leading 4 web designers, 3 flash designers and coordinating 3 CSS/PHP developers.
Senior Digital Designer
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Design Arena became one of the biggest Digital Agencies in Santos (Brazil), serving over 200 clients throughout the coast.
Leading 7 people: 2 web designers, 1 flash designer, 1 CSS/PHP developer, 1 admin, 1 sales
Guia Cristao is a niche advertisement magazine, distributed in 5 cities, every 3 months for 45,000 people
Leading 12 people: 1 art director, 2 graphic designers, 2 admin, 1 billing, 1 logistics, 2 deliveries, 3 sales