MEN IN BLACK
Cross-media campaign promoting the third Men In Black movie. People would have to find the hints on Metro’s website, Shortlist’s magazine, Spotify’s adverts in order to unlock achievements on the microsite created to promote the movie. Prize included a trip to Florida with everything included.
- TASK: Microsite, audio, print and digital advertisement, competitions
- RESOURCES: HTML5/CSS3, jQuery, creative direction, animation
- PROGRAM: Photoshop, Illustrator, Flash